Free · Raise My DR
A backlink exchange that runs itself
Give one editorial link inside a post you were already writing. Earn points weighted by your site's authority. Spend them to receive links back. Free, and built for B2B startups.
You link to Anna. Anna links to Ben. Ben links to you.
Raise My DR is a points-based link exchange for B2B startups, run as a Claude skill. You publish a post with one link to another member inside it. We find the post ourselves, check it against the rules, and add points to your balance. You spend those points to receive links to your own site. Partners are assigned in a rotating ring — you link to Anna, Anna links to Ben, Ben links to you — so nothing is ever a direct swap, and there is no marketplace where the strongest sites get picked first. You never submit a URL, fill in a spreadsheet, or chase anyone by email.
How it works
- 1
Get your assignment
Ask the skill who you're linking to. It names your partner, explains what they do, and tells you exactly how many points the link is worth before you write a word.
Claude CodeYour assignment
A12 ptsanna-analytics.com
Product analytics for B2B SaaS · same category
- 2
Publish as normal
Write the post you were going to write anyway. Put one link to your partner inside a body paragraph, where it makes sense. That's the only change to your process.
Most teams track activation badly because the events fire before the user has done anything meaningful. We fixed ours after reading how Anna's team defines an activated account, which reframed the whole metric for us. The short version: count the second session, not the first.
One link. Inside a paragraph. In a post you were writing anyway.
- 3
Points appear
We crawl your sitemap every 15 minutes. When the post shows up, we check the link against every rule and credit your balance. You submit nothing. Then spend the points to receive links to your own pages.
Crawled 2 min ago
+12 points- Found in your sitemap
- Inside a body paragraph
- Plain dofollow
- Post is 640 words
- 9 outbound links on page
Credited automatically. You submitted nothing.
What a link is worth
Points are based on the authority of the site giving the link. We measure that ourselves — whatever you claim on the form is ignored.
| Authority | Band | Points |
|---|---|---|
| 0–5 | Seed | 1 |
| 6–15 | Starter | 2 |
| 16–25 | Emerging | 4 |
| 26–35 | Growing | 6 |
| 36–45 | Established | 9 |
| 46–55 | Solid | 13 |
| 56–65 | Strong | 18 |
| 66–75 | Authority | 25 |
| 76–85 | High Authority | 40 |
| 86–100 | Elite | 60 |
Then a relevance multiplier:
| Match | Multiplier |
|---|---|
| Same category | ×2 |
| Adjacent category — related, shared audience | ×1.5 |
| Unrelated | ×1 |
A site at authority 34 linking inside its own niche earns 6 × 2 = 12 points per post.
Authority scores are logarithmic, so a link from an 88 really is worth around ten links from a 30 — paying them the same would just make the strong sites leave.
Across every band it works out at roughly two links given for one received. Nobody extracts from the network without feeding it first.
The rules
One rule holds the whole thing up: one exchange link per post, never two. A post with one contextual link reads like writing. A post with four reads like a scheme. Everything else supports that.
…which is why we rebuilt the funnel around Anna's activation model.
We also lifted the retention chart from Ben's churn teardown.
Two exchange links in one post. This is the rule people break most.
- One exchange link per post. Never two.
- Inside a body paragraph of a real article — never a footer, sidebar, nav or resources page.
- Plain dofollow. nofollow, sponsored and ugc don't count.
- Host post is 600+ words with fewer than 15 outbound links on the page.
- The link stays live for 90 days. We re-check at 30, 60 and 90.
- One link to any given domain per 180 days.
- No direct swaps. Assignments rotate in a ring, with a 90-day cooldown before any pair can repeat.
- No monthly cap. Give as often as you publish.
- Authority is measured by us, never taken from what someone claims.
- Every new member starts on probation: give links and earn from day one, spend only after two of your links have stayed live for 30 days.
Join the exchange
One short form. We check your site automatically and come back to you. Applying grants nothing on its own — a human approves every member.
Join the exchangeInstall the skill
Works in Claude Cowork and Claude Code. Paste the repo URL into either one and say “install the skill at https://github.com/maun11/raise-my-dr”. No terminal, no setup. You can install it before you apply and use it to check whether your site would pass.
Install the skillEasiest route: paste https://github.com/maun11/raise-my-dr into Claude Cowork or Claude Code and say “install the skill at this URL”. No terminal, no setup.
Questions
It's link building, so it's worth answering properly rather than waving it away. Google's spam policies target links exchanged at scale for the sole purpose of moving rankings — sitewide footer links, reciprocal A-links-to-B-links-to-A pairs, paid placements, pages built as link dumps. The design here is aimed at each of those.
Links sit in a body paragraph of a genuine post, chosen because the sentence supports them. It's one link per post, never two, which is what keeps a page reading like an article. Nobody swaps directly: assignments rotate in a ring, and a pair can't repeat within 90 days, so your outbound profile doesn't mirror your inbound one. And every domain is vetted before it can be assigned — minimum authority, six months old, real posts of 600+ words, low spam signals, no gambling, adult, pharma or essay mills, and no two accounts sharing an owner.
What we can't tell you is that any link building carries zero risk; nobody can. What we can tell you is that the footprint this leaves is a handful of contextual links a year from vetted, relevant sites, in posts you'd have published anyway. If you'd rather do no link building at all, that's a legitimate position and this isn't for you.
Talk to a human
Questions, partner swaps, and the occasional argument about anchor text.
Built by the team behind Indexly, an AI blog and LinkedIn agent for B2B founders.